Felipe Rocha
hi@feliperocha.work  

I’m a Brazilian designer based in New York City. Read more


  1. Electric Sky – 2019
    Creative Direction, Visual Identity,
    Art Direction, Packaging, Website

  2. Pantheon – Spotify, 2019
    Visual Identity, Art Direction, Exhibition design

  3. Emotional Landspaces –2019 
    Editorial Design

  4. Best New Artist – Spotify, 2018-2019
    Visual Identity, Event, Campaign
     

  5. RISE – Spotify, 2018
    Visual Identity, Art Direction

  6. YAGA – 2018
    Visual Identity, Event 

  7. Cosmic PlaylistsSpotify, 2019
    Visual Identity, Campaign, Event, Strategy

  8. Flygrl – Melissa, 2016
    Visual Identity, Art Direction, Campaign 

  9. Pride 2018 – Spotify, 2018
    Visual Identity, Campaign 

  10. SR3MM – Spotify, 2018
    Event, Campaign 

  11. Resist – New York Times Magazine, 2017
    Magazine Cover 

  12. Viva Latino – Spotify, 2017
    Visual Identity, Campaign, TV 

  13. ℓiⱴε2018
    Visual Identity, Website

  14. Pollen – Spotify, 2018
    Visual Identity, Strategy 

  15. Día de Los Muertos – Spotify, 2018
    Visual Identity, Event

  16. ColorsFabrica, 2012-2013
    Editorial Design

  17. Bonde – 2017
    Visual Identity, Event, Website 

  18. Premium – Spotify, 2019
    Visual Identity, Strategy


Mark

IG

PANTHEON

In 2017, Spotify’s RapCaviar created a real-world Pantheon, complete with life-sized sculptures of the three biggest breakthrough artists of the year. In 2019, RapCaviar announced the return of Pantheon, as well as its 2019 inductees—Cardi B, Jaden Smith, Juice WRLD, and Gunna—four cultural disruptors who are making an undeniable impact on hip-hop.  

In ancient times, when a hero was celebrated, they were solidified in materials like stone, marble, or bronze in positions that embodied their achievements. The four 2019 RapCaviar inductees were honored similarly, with masterfully crafted, ornate, life-size sculptures that capture their vibrant personalities.













Credits

Global Executive Creative Director: Alex Bodman
Design lead: Felipe Rocha
Creative Team: Cecilia Azcarate, Heather Brodie, Tal Midyan
Film and creative consultancy: Ibra Ake
Photography: Keith Oshiro
Film production: Mamag Studios
3D and motion: Unfun
Fabrication: Pretty in Plastic
Experiential and Event Production: Trevanna Entertainment

Spotify Extended Team:
Payman Kassaie, Tara Fraser, Natalie Espinosa, Zainab Hasnain, Carl Chery, 
Maxwell Adepoju, Sydney Lopes, Rosa Asciolla, Amanda Butler, Zainab Hasnain, 
Max Weinstein, Tamika Young, Marian Dicus 

Artists:
Cardi B
Gunna
Juice WRLD
Jaden Smith

Mark