Felipe Rocha, founder and creative director at PORTO ROCHA

I’m a Brazilian designer and creative director based in New York. I began my career in 2008 and have since worked across different realms of design including branding, experiential, editorial, digital and advertising. I have created culturally driven work for global brands such as Snapchat, Airbnb and most recently Spotify, where I led the design of new brand initiatives and major artist collaborations. My past experiences also include working as Senior Designer at Sagmeister & Walsh; co-founding Arnold, a graphic design studio in São Paulo; and completing a residency at Fabrica, Benetton’s creative laboratory in Italy where I worked on the iconic COLORS Magazine.

Colors Magazine

Between 2012 and 2013 I worked at Colors Magazine as Associate Art Director. I had the chance to collaborate on three issues:

Cover for Colors Magazine #85 — Apocalypse

Colors #84 is a guide to the end of the world. The cover/poster is a reinterpretation of the Maya Calendar.

Cover for Colors Magazine #86 — Going to Market

Colors #85 is a magazine about stock markets, fruit markets, supermarkets and everything around the market idea.

Cover for Colors Magazine #86 — Making the News

The cover’s idea is representing the backstage of Journalism  through a “news machine”, combining old and new media.


Creative Direction: Patrick Waterhouse
Design: Felipe Rocha
Illustration: Fanqiao Wang
Photography: James Mollison

Creative Direction: Patrick Waterhouse
Design: Felipe Rocha, Tim Wan
Illustration: Fanqiao Wang

Creative Direction: Patrick Waterhouse
Design: Felipe Rocha, Tim Wan
3d Art: Moisés Gomes