Felipe Rocha, hi@feliperocha.work  
I’m a Brazilian designer based in New York City. Read more


  1. Electric Sky – 2019
    Creative Direction, Visual Identity,
    Art Direction, Packaging, Website

  2. Pantheon – Spotify, 2019
    Visual Identity, Art Direction, Exhibition design

  3. Emotional Landspaces –2019 
    Editorial Design

  4. Best New Artist – Spotify, 2018-2019
    Visual Identity, Event, Campaign
     

  5. RISE – Spotify, 2018
    Visual Identity, Art Direction

  6. YAGA – 2018
    Visual Identity, Event 

  7. Cosmic PlaylistsSpotify, 2019
    Visual Identity, Campaign, Event, Strategy

  8. Flygrl – Melissa, 2016
    Visual Identity, Art Direction, Campaign 

  9. Pride 2018 – Spotify, 2018
    Visual Identity, Campaign 

  10. SR3MM – Spotify, 2018
    Event, Campaign 

  11. Resist – New York Times Magazine, 2017
    Magazine Cover 

  12. Viva Latino – Spotify, 2017
    Visual Identity, Campaign, TV 

  13. ℓiⱴε2018
    Visual Identity, Website

  14. Pollen – Spotify, 2018
    Visual Identity, Strategy 

  15. Día de Los Muertos – Spotify, 2018
    Visual Identity, Event

  16. ColorsFabrica, 2012-2013
    Editorial Design

  17. Bonde – 2017
    Visual Identity, Event, Website 

  18. Premium – Spotify, 2019
    Visual Identity, Strategy


Mark

IG

Melissa Flygrl

Visual identity for Flygrl, Melissa’s AW '17 collection. I created the design system including logo, typography, color palette, photography direction and retail experience in collaboration with Leo Porto. The work was translated into all kinds of applications, from website, campaign and interior design, to merch, product and window displays in hundreds of stores all over the world.


Credits

Design: Leo Porto, Felipe Rocha
Creative Direction: Erika Palomino
Campaign Photography: Gil Inoue
Styling: Renata Correa
Beauty: Amanda Schon
Photoshoot Production: B+K
Case study: Mari Juliano, Leonardo Sang
Case study retouching: Khoi Pham
Mark