→ Bonde was the first Brazilian design conference in NY and hosted 9 talks from some of the most exciting names in Brazilian design including Marina Willer (Partner at Pentagram; designer behind the Tate Modern identity and filmmaker showing at Cannes), Jonathas de Andrade (Artist exhibiting at the MoMA, Guggenheim and New Museum) and Rimon Guimarães (one of the biggest names in street art who recently painted murals in Syrian refugee camps), as well as art installations and pop-up shop featuring selected independent publications from Brazil.
Through Bonde, we hope to raise awareness of Brazil's many contributions to design, while presenting a more complete perspective on what Brazilian design could be. The conference sold-out and was a huge success, with over 400 people participating. Bonde was featured in important media channels, including the One Club, Working not Working, Design Week, Design Observer, Site Inspire and DESK of Tobias van Schneider.
→ Credits Creative direction, design, curation and orchestration: Felipe Rocha and Leo Porto
Production: Elisa Gijsen, Helene Hermes, Josh Burgess
Set Design: Elisa Gisjen, Leanne Tran
Website Development and Livestream: Daniel Coronel
Motion Design: Luke Guyer
Photography: Hick Duarte, Mari Juliano
MC: Luiza Dale
Pop-up shop curation: Gabriel Finotti